Consumer Control and Transparency
Within the App users have full control over their data and information. Although we need consent in order to generate the dollars for charity you can delete your entire profile at anytime as well as turn off your info temporarily if you need.
Consent based Platform
The 4Good platform is a consent based platform in which users provide consent for advertisers to be able to target them with relevant offers within the app. Consent provides a pillar of value for brands to target that helps us generate funding for the charity.
Security
First and foremost 4Good only request none-sensitive information like demographics and email, but even still the platform has been built with strict data policy and security that manages data into seperate buckets and cohorts so that there is no incentive or ability to infiltrate the technology.